International Livestock Registry
Using the new logo design for branding concepts.
The International Livestock Registry (ILR) is a software program designed for storing and organising large volumes of animal registration and performance data. New brand identity concept work coincides with a new online platform for ILR, which was previously only available as a local application.
The initial concept was developed further as a mask over images of relevant livestock species (e.g. beef cattle and meat sheep).